This is a serious petition to get Barnes & Noble (and all parties involved) to allow unlimited eBook lending, using it's "LendMe" feature. Currently B&N only allows an eBook to be lent to a single person, one time, for 2 weeks, end of story. If you ever want to lend that same eBook to someone else? You're out of luck.
In the "real world" with real paper-made books, once you buy a book you've always been able to lend it to anyone you want for as long as you want. Often-times this leads to more sales, i.e. you lend a few friends (over time) the first book in the "Twilight" series, they like it enough to go out and buy the rest of the books in the series.
Particularly since eBooks are roughly the same price as paper-made books, this should especially hold true. Handling and manufacture of eBooks, once created, is inevitably much cheaper and easier than creating, shipping, etc., of real paper books.
An acceptable middle-ground would be once a person has purchased an eBook, to still stick to only allowing one person at a time to have your lent eBook for the 2 week maximum time, but continuing to allow the owner to lend it out as much as they'd like as long as it's not already lent out. The owner should also have the ability to withdraw the lent ebook at any time that it's lent out.
If you also feel that once you purchase an eBook you should be allowed to lend it out as much as you'd like, post a comment below letting them know that you agree.
If enough "signatures" are added, this thread will be brought to the attention of Barnes & Noble.